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Monica Yoo

technology. science. marketing.

Computational Creativity

This video has really opened my eyes to the impact technology can have in various industries, especially the ones that initially don’t seem to have a natural place for it.

The video below covers how the culinary world merged with computers to create wildly creative dishes that haven’t been made before. If anyone needs a taste tester for something like this, let me know. =)

October 2, 2014 Monica Yoo Creativity, Technology Leave a Comment

Meet the Princess Machine

This just might be my favorite promotional video…ever.

Last week, a company called Goldie Blox launched a video on Youtube which has hit a sensational 8.1 million hits thus far. It features the song “Girls” by the Beastie Boys, but with a female empowerment twist.  The video takes you on a journey of the ingenious princess machine made of pink and other pastel colored pieces. It’s quite the contraption.

This video is fun, cute, and very effective. It’s a win all the way around.

Here are the lyrics:

Girls.
You think you know what we want, girls.
Pink and pretty it’s girls.
Just like the 50’s it’s girls.You like to buy us pink toys
and everything else is for boys
and you can always get us dolls
and we’ll grow up like them… false.It’s time to change.
We deserve to see a range.
‘Cause all our toys look just the same
and we would like to use our brains.
We are all more than princess maids.

Girls to build the spaceship,
Girls to code the new app,
Girls to grow up knowing
they can engineer that.Girls.
That’s all we really need is Girls.
To bring us up to speed it’s Girls.
Our opportunity is Girls.
Don’t underestimate Girls.


Update:
On November 26, 2013, Goldie Blox pulled the video off Youtube with the Beastie Boys song due to a copyright infringement legal dispute. They’ve replaced the video with a new version featuring a generic song and no song lyrics. It’s just not the same.

November 25, 2013 Monica Yoo Creativity, Marketing Leave a Comment

The Time You Have

Putting your time into perspective…with jelly beans. =)

July 9, 2013 Monica Yoo Creativity 1 Comment

Mega Remix

Nick Bertke (aka Pogo) is a brilliant mix master. Fun stuff!

Pogo Showreel July 2012 from Nick Bertke on Vimeo.

 

Kadinchey from Nick Bertke on Vimeo.           Upular (Pixar Remix) from Nick Bertke on Vimeo.

January 8, 2013 Monica Yoo Creativity Leave a Comment

TNT Knows Drama

TNT goes full force in one of their latest promotions. Watch and you’ll understand.

April 18, 2012 Monica Yoo Business and News, Creativity, Marketing Leave a Comment

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