Comments on: Leveraging Social Media http://www.monicayoo.com/2008/06/29/leveraging-social-media/ a techy girl's thoughts and tangents Mon, 16 Aug 2010 20:46:37 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Pavan http://www.monicayoo.com/2008/06/29/leveraging-social-media/comment-page-1/#comment-36 Pavan Mon, 30 Jun 2008 21:40:44 +0000 http://monicayoo.wordpress.com/?p=82#comment-36 In the context of the video posted here, I can see this as one more manifestation of "Long Tail". In Scoopville, tools of mass production created multiple niches thus creating a long tail. In the mean time they also pushed the head further down, thus increasing the sales of Big Icecream. Monica, you have an interesting blog out here :) In the context of the video posted here, I can see this as one more manifestation of “Long Tail”.
In Scoopville, tools of mass production created multiple niches thus creating a long tail. In the mean time they also pushed the head further down, thus increasing the sales of Big Icecream.

Monica, you have an interesting blog out here :)

]]> By: Monica Yoo http://www.monicayoo.com/2008/06/29/leveraging-social-media/comment-page-1/#comment-35 Monica Yoo Mon, 30 Jun 2008 19:58:29 +0000 http://monicayoo.wordpress.com/?p=82#comment-35 Every company, large or small will probably have a bit of skepticism when introduced to the idea of "Social Media." This is where it's necessary to educate them about how marketing is transitioning into a more interactive direction. I don't think traditional marketing methods need or should be abandoned, but instead supplemented with modern approaches. As we all know, the field of marketing evolves and will always continue too. Keep up or be left behind. Every company, large or small will probably have a bit of skepticism when introduced to the idea of “Social Media.” This is where it’s necessary to educate them about how marketing is transitioning into a more interactive direction. I don’t think traditional marketing methods need or should be abandoned, but instead supplemented with modern approaches. As we all know, the field of marketing evolves and will always continue too. Keep up or be left behind.

]]> By: Daniel http://www.monicayoo.com/2008/06/29/leveraging-social-media/comment-page-1/#comment-34 Daniel Mon, 30 Jun 2008 19:55:09 +0000 http://monicayoo.wordpress.com/?p=82#comment-34 I'm in agreement with the response above. However, on the smaller level, my publisher has seen good results with blogs and you tube. I enjoy the blogosphere and connecting with my readers but on a greater scale, I don't know if this would be possible. www.bentpage.wordpress.com. Still, very informative and interesting post. Thanks. I’m in agreement with the response above. However, on the smaller level, my publisher has seen good results with blogs and you tube. I enjoy the blogosphere and connecting with my readers but on a greater scale, I don’t know if this would be possible. http://www.bentpage.wordpress.com. Still, very informative and interesting post. Thanks.

]]> By: innovationgonewrong http://www.monicayoo.com/2008/06/29/leveraging-social-media/comment-page-1/#comment-33 innovationgonewrong Mon, 30 Jun 2008 19:35:35 +0000 http://monicayoo.wordpress.com/?p=82#comment-33 Getting larger companies to really adopt social media is easier said than done. I have listened to a number of Fortune 500 companies talk about social media and they seem to have the "Wait and See" attitude. I think that while it certainly makes sense for them to adopt new methods they want proof that it works before abandoning alternative marketing methods. Getting larger companies to really adopt social media is easier said than done. I have listened to a number of Fortune 500 companies talk about social media and they seem to have the “Wait and See” attitude. I think that while it certainly makes sense for them to adopt new methods they want proof that it works before abandoning alternative marketing methods.

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